Visitors are spending time on your pricing page but leaving before they click through. 41% of sessions that reach the decision step exit without converting — most within 8 seconds of scrolling past the tiers.

The hesitation pattern matches your FAQ placement — it's below the fold and arriving too late. Visitors want their objections answered before they'll commit, and by the time they'd scroll to find those answers, most have already left.

Move your 3 most common objections above the pricing table.